Fabulous New Tool for Shopping For Jeans

Published: 02nd May 2007
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The average woman shopper will try on about 14 pairs of jeans before she finds something to buy, But now there is a great website that can help you save time by speeding up the process. The website is Zafu. Take 2 minutes and answer 11 questions about your fit, body shape, size, and style preferences, and you will be amazed with the results..

Zafu chooses the best jeans for you based on your input. Customers are ecstatic! Where most online retailers can experience return rates up to 50%, Zafu has a 94% satisfaction rate on the jeans they recommend. Zafu represents over 90 brands of jeans and over 300 styles of jeans and designer jeans. One can find all the favorites at Zafu such as: True Religion, Hudson, Diesel, Citizen of Humanity, Lucky, 7 for All Mankind, Paper Denim and Cloth, JLO, Baby Phat and more. They also recommend jeans from top jean retailers including: Old Navy, Gap, Banana Republic, Polo, and American Eagle. Once the customer reviews the recommendations from Zafu, they can click on a pair and read reviews about fit and detailed descriptions of the jeans. When they are ready to purchase, Zafu will direct them to the appropriate online retailer.

Zafu's secret tool was developed after six years of comprehensive fit research, combined with the wealth of knowledge they acquired from assessing and observing women trying on hundreds of pairs of jeans.

Ranking third on TIME magazine's Top Ten Websites of the Year, Zafu was launched in 2006. The wealth of information available through the site far exceeds the information available from a typical sales person in a retail outlet. CEO Robert Holloway and team utilized their custom fit software to design a Web site to help women find the perfect pair of jeans. "Shopping online is not just about finding products - it's about finding products that are right for each customer," says Holloway.

In addition to offering great jeans & designer jeans, it is also a source of the latest fashion news and trends. The "Deep in Denim" section of the Web site features several informative sections, including a Fit Guide, Style Scoop, and Denim Blog. It also includes an "Ask a Friend" feature, where visitors can send out pre-designed e-mails to friends to ask their opinions about a pair of jeans. The feature tries to replicate the advice you would get on a mall trip with a friend. The firm invites its customers to spread the word about the site. Zafu enters each "Ask a Friend" user into a monthly drawing for a free pair of jeans. Take a few minutes to log onto http://www.zafu.com/start.do?method=SEO_CATALOG > Zafu.com - designer jeans that fit and create a profile; it's a free and convenient way to guaranteed shopping success.

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